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Darshan Learnings | SMM

22 Social Media Content Ideas for Restaurants

Running out of content ideas for the Restaurant business?

This day comes to everyone doing social media marketing when they don’t have new content for their next post on social media. No matter if you are a restaurant owner or social media marketer.

Here, I have put together 22 Social Media Content Ideas for Restaurants.

These 22 are very easy to create a type of content and if you know about them and plan your social media activities well I promise you won’t be facing this question…

“𝘞𝘩𝘒𝘡 𝘴𝘩𝘰𝘢𝘭π˜₯ 𝘐 𝘱𝘰𝘴𝘡 𝘒𝘣𝘰𝘢𝘡 𝘯𝘦𝘹𝘡?”

1. High-Quality Product Photos

No editing required. All you need is a good looking photo of your products. 

Photo by Rajesh TP from Pexels

2. Customer Review

Put the best reviews of your customers by creating a post. Tag them in the photo if you know their profile.

3. Behind the scene

People love to see what is happening in behind. Share videos of restaurant operations, food preparation, staff doing work etc. etc.

Photo by Rene Asmussen from Pexels

4. Show your kitchen

This can be covered in behind the scene but still, you can just put good photos of your kitchen that shows your good hygiene practice and what instruments you use. 

Photo by NastyaSensei from Pexels

5. Customer Photos (you take)

Regularly take photos of your customer happily eating in your restaurant and post when you out of content ideas.

6. Customer Photos(User Generated)

People nowadays take photos of what they eat before they eat. (don’t know why they do it) You can use those pics for your content by reposting them.

Photo by Victor Freitas from Pexels

7. Food History (Did you know?)

This is also an option when you are of options. Share some facts or history of your food. like, if you sell pizza then share the history of pizza or some facts about it. You can find them easily just Google it. πŸ™‚

did you know banner with text space

8. New Launch (Menu/Food Item)

Share information about your new item or your special seasonal menu launch.

Photo by Daria Shevtsova from Pexels

9. Foodies Reviews (Food Influencers)

This is different. These reviews are not from your customers but from the food influencers. (Search about them if you don’t know what’s this) Most of them have a huge community online and their works better than any advertisement. So, consider it.

Photo by ROMAN ODINTSOV from Pexels

10. Your Best Features

Show your best features like Dining Experience at your ABC restaurant. What is unique in your restaurant? Take a photo & post it.

Photo by Chan Walrus from Pexels

11. Share Your Menu

Well, this is very common. But, ask your designing team/designer to make it look not so common for your social media post. 

Photo by Daria Shevtsova from Pexels

12. Offers / Offer Alerts

This is also something you won’t miss right. Let your followers know what current offers are ongoing in your restaurant and what is going to come.

Photo by Daria Shevtsova from Pexels

13. Share your staff info

You can even share the information of your staff like which item in your restaurant they like the most. Their birthdays and achievements if you have that type of model in your restaurant.

Photo by Andrea Piacquadio from Pexels

14. Ingredients You use

Share the ingredients you use to make the food in your restaurant. How fresh they are? What is the source of your ingredients? 

Photo by Mareefe from Pexels

15. Contest (Special Day/Week/Month)

Most of the restaurants do some contest and give discounts in exchange for some online activities. If you are not doing this then you should it helps a lot to build an image in your local area.

Photo by Cristian Dina from Pexels

16. Your Restaurant story

Let people know about your restaurant more. Share your Restaurant history, Award and News on your social media.

Photo by Tirachard Kumtanom from Pexels

17. DIY Recipes 

Share some small DIY recipes which can be made by anyone. You can consider sharing recipes for your special dishes. Don’t worry most of them can’t make it the way you do though. Still, that’s your choice. (Not Recommended)

Photo by cottonbro from Pexels

18. Ask for Customer Favourite

Put two different dishes with a similar category but different in any way say tea and green tea and ask your followers which is their favourite.

Photo by Chan Walrus from Pexels

19. Events at your Restaurant 

Share the photos of events held at your restaurants. Events like Birthdays, Anniversary, Local Events or any other events.

Photo by Chan Walrus from Pexels

20. Social Activities

Share your social activities photos. Like, how you help your neighbourhood? Do you share your food with homeless people? How you are helping society? 

Photo by Denniz Futalan from Pexels

21. Payment Options

Yeah. You can create a post about what types of payment options are available at your restaurants. Or if you have just started to accept the new mode of payment.

Photo by Andrea Piacquadio from Pexels

22. Customer FAQs

If you are running a restaurant you must know that some common questions are always there in your customers’ minds just waiting to come out. Solve them by posting FAQs before they come out.

Photo by Ann H from Pexels

Conclusion:

There are many other types of content you can post on social media based on your own restaurant business. These are very common and easy to create a type of content which will save the day for you when you have no new unique ideas. 

Do you know about any other type of social media contents for Restaurant? let me know in the comments below. 

Share this with your friends if you find it helpful.

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